Types of Customer Loyalty Programs

Types of Customer Loyalty Programs

Loyalty programs serve two purposes. The first is self-evident: customers are rewarded for being patrons of a particular retailer. The second is slightly furtive: businesses glean information and behavioral data about customers’ shopping habits in order to offer better products and services. It’s a win-win situation, resulting in an enhanced experience for the customer and a magnified bottom line for the vendor. What forms of […]

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The Importance of Hotel Management Software

The Importance of Hotel Management Software

Hotel owners and operators implement hotel management software in order to streamline administrative tasks while also boosting bookings. The idea is not merely enhancing day-to-day operations but more so improving the overall guest experience, from the minute a potential client navigates your online website to the final feedback she deposits once her stay is completed. Let’s consider a number of outstanding benefits afforded by hotel […]

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Retail Trends 2019

Retail Trends 2019

Pay a visit to a shopping mall on any given day of the week, and it seems certain we are undergoing a retail catastrophe. What were once hubs of commerce teeming with shoppers are now empty avenues of stores, owing to the surge in online shopping and a paradigm shift in consumer preferences. Brick and mortar stores would appear to be phasing out. But 2019 […]

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Measuring & Rewarding Customer Loyalty

Measuring & Rewarding Customer Loyalty

Loyalty programs have a direct, measurable impact on customer retention. In fact, according to eMarketer, 83% of loyalty program members claim that rewards incentivize them to do business with a particular brand. By implementing a smart loyalty program steeped in tech, you can both collect data to measure customer fidelity and reward those customers through various programs. Let’s take a closer look at these two […]

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Restaurant POS Software Trends in 2018

Restaurant POS Software Trends in 2018

Old is gold, according to the famous adage. But in the restaurant industry, if you don’t keep pace with evolving trends and the latest advances in technology, you risk being sidelined or, worse, closing down. In that case, old will fold, guaranteed. Stay in the know and leverage this year’s salient trends in restaurant point-of-sale (POS) software. You’ll streamline the customer experience, enhance your profits, […]

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Data Is Paving the Path Forward for Restaurants

Data Is Paving the Path Forward for Restaurants

Restaurant point-of-sale (POS) systems are due for a major digital overhaul in order to meet mobile customers’ needs and achieve enhanced data services. Being confined to legacy systems not only inhibits a restaurant from fulfilling the needs of mobile customers, but it also prevents it from pursuing new opportunities to serve those customers. The goal is to incorporate features like loyalty, rewards, and even delivery […]

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POS Trends to Watch

2017 Outlook: POS Trends to Watch Each year brings new opportunities and opens doors to fresh possibilities with a reaffirmation of trends and patterns. 2017 is no different for the retail and hospitality industry, as we expect to witness a protraction of the trend toward mobility, cloud-based solutions and the emergence of unified commerce strategies. Here are some trends to watch for in 2017: Tablet […]

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6 Tips to Speed Up Check Outs at the POS

Here are some tips that will help you accelerate check outs and keep your clients happy! Tip #1 – Use Bar Code Scanners with the POS Software. Standardized tag scanners permit you to check things much quicker and more precisely at the purpose of offer than if you write the SKU number on a console. Moreover, standardized tag scanners can diminish evaluating and stock mistakes. […]

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The 3 top new restaurant technology trends you should be following in 2016

The 3 top new restaurant technology trends you should be following in 2016

Developing business industries need to keep up with modern technology and the hospitality industry is no exception. In 2016, almost  of customers rely heavily on their Smartphones to access the internet. More and more customers are using their Smartphones to look up restaurants, menus, ratings, order food, and discover deals and offers that restaurants need to amplify their mobile and online presence. Here are 3 […]

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Reports in your POS

Reports in your POS

One of the main features to look at when you’re purchasing new pos software for your business is the back office and online reporting. It is important that your new pos has online reporting so that you can stay up to date with your sales when you’re home or when you’re traveling and you have no access to your pos back office. Omega Software’s O-track […]

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